evaluating-trade-offs

Structured frameworks for evaluating competing options and making clearer trade-off decisions. Help the user make clearer decisions between competing options using frameworks and mental models from 40 product leaders. When the user asks for help evaluating trade-offs: Alex Komoroske: "It doesn't really matter if it's 1,000 or 1,001, who cares? It's orders of magnitude larger than the alternative, and so it is better." Don't waste effort on false precision in uncertain environments - focus on whether one option is dramatically better, not marginally better. Annie Duke: "If you wouldn't start this today, then that means that everything that you're putting into this going forward is the actual waste." When evaluating whether to continue a project, ignore sunk costs entirely. The only relevant question is whether you'd begin this effort with today's knowledge. Anuj Rathi: "Most experiments should be thought experiments. They should not even be tried out because they're obviously going to fail." Don't default to "let's just try it" - rigorous upfront thinking eliminates weak ideas before they consume engineering resources.