fix-linking

Design and audit internal link structures using hub-and-spoke topology, PageRank flow, and anchor text optimization. Design and audit internal link structures using hub-and-spoke topology, PageRank flow logic, and anchor text budgets. Internal links do two things: (1) pass PageRank between pages, and (2) signal topical relevance via anchor text. A page with zero incoming internal links is an orphan — invisible to authority flow regardless of content quality. Before auditing links, choose the right architecture model for the site: Recommended for most sites: Hub-and-Spoke as the primary model, with silo-style isolation between unrelated topic areas. Before designing links, understand what exists: Ask the user for their page list or sitemap, or work with what they describe. For internal links , each page should receive anchor text in this distribution: Diversity improves relevance coverage for semantic search. For each orphan page, apply this decision tree: Produce a concrete action plan: Priority = high if the target is a revenue-critical or high-intent page.