content-creation

Marketing content templates and frameworks across blog, email, social, landing pages, and press releases. Guidelines and frameworks for creating effective marketing content across channels. - Includes structured templates for six content types with specific word counts, section guidance, and SEO integration for each format - Covers channel-specific best practices: LinkedIn storytelling, Twitter threading, email personalization, and mobile-first web design - Provides headline and hook formulas (contrarian statements, statistics, scenarios), CTA principles with action verbs, and on-page SEO checklist covering title tags, meta descriptions, and internal linking - Writing guidance emphasizes active voice, scannable formatting, benefit-driven copy, and keyword placement without stuffing - Headline — clear, benefit-driven, includes primary keyword (aim for 60 characters or less for SEO) - Introduction (100-150 words) — hook the reader with a question, statistic, bold claim, or relatable scenario. State what the post will cover. Include primary keyword. - Body sections (3-5 sections) — each with a descriptive subheading (H2). Use H3 for subsections. One core idea per section with supporting evidence, examples, or data.